Sunday, September 24, 2006

Savvy marketers using text messaging (AP)

Tom Gruss poses with his mobile device near the Meijer store in Carmel Ind. Wednesday Sept. 20 2006. Meijer sends out text messages to customers who sign up alerting them to changing gasoline prices. Companies are adopting text messaging as a way to target consumers on the move. (AP Photo/Michael Conroy)AP - Like any normal consumer Tom Gruss was leery about the idea of a company sending promotional text messages straight to his cell phone. Who needs a bombardment of sales pitches in yet another format?


posted by Smile Community @ 5:29 PM

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